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Over one million B2B customer feedback surveys completed, providing valuable insights for enhancing customer experiences.

Customer Experience Conference 2025

CX Conference 2025

Join us at The Daniel Group’s Annual Customer Experience Conference 2025 to explore “Design and Deliver the Next Level of CX” through hands-on workshops, expert-led sessions, and powerful networking opportunities. Improve your impact with actionable insights on design thinking, communication strategies, and next-generation technology—and elevate your skills with our optional CX Leadership Certification. Early Bird rates available until 1/1/25. LEARN MORE

Customer Feedback

Our ExperienceConnect program empowers B2B companies with real-time customer feedback, enabling you to enhance loyalty and drive growth through actionable insights. With a flexible platform and dedicated support, we make it easy to transform customer experiences into lasting success. LEARN MORE

Customer Feedback The Daniel Group
CX Workshops &

CX Workshops & Training

Our CX training and workshops equip leaders and frontline managers with the skills to elevate customer experience, driving lasting improvements across your organization. From certification programs to executive workshops and hands-on manager training, The Daniel Group provides tailored solutions to boost your CX efforts. LEARN MORE

Employee Feedback

Our ExperienceConnect-Employee suite offers powerful tools to measure and improve employee engagement, a key driver of customer loyalty and satisfaction. Gain insights to boost retention, identify best practices, and foster a workplace culture that directly enhances the customer experience. LEARN MORE

Market Research

Market Research

Our Market Research Services provide in-depth insights to help you uncover new opportunities, understand competitors, and align with evolving customer needs. With a tailored approach, we deliver actionable findings that guide strategic decisions for profitable growth. LEARN MORE

We believe in the power of a finely-tuned customer experience

Our Clients

Over 80% of Caterpillar dealers in North America, as well as manufacturers, value-added distributors, heavy equipment dealers, and service companies across transportation, construction, energy, agriculture, and industrial sectors trust us for their CX feedback programs.

  • AGCO
  • Altec
  • Empire Cat
  • Equipment Depot
  • Wiese
  • Okuma

“When we started CX with The Daniel Group, everyone thought we were on a witch hunt! It’s not. It’s positive information. Dealers say, ‘I didn’t realize how valuable it is or how strong my relationship is with that customer. I’m not going to take it for granted.’”

Executive at Thomas Built Buses
B2B Customer Experience | Thomas Built Buses

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Let’s deliver exceptional experiences that drive growth and customer loyalty.

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