Keep Your Customers and Let Them Help You Find New Ones

Invest in an experience your clients won’t forget. Let’s measure, manage, and improve together with B2B Customer Feedback solutions.

At The Daniel Group, we believe in the power of a finely-tuned customer experience.

That’s why we’ve created a customizable B2B CX program, meticulously crafted to cater to your unique business needs.

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Today The Daniel Group is trusted by more than 80% of all Caterpillar dealers in North America, Navistar, Equipment Depot, and AGCO, and other heavy equipment dealers and manufacturers with their customer experience feedback programs.

“When we first started CX with The Daniel Group, I think everybody thought we were on a witch hunt. And it’s not. It’s the positive information that you get. In some cases, we’ve had dealers come back and say, ‘I didn’t even realize myself how valuable it was or how strong my relationship was with that customer. And I’m not going to take it for granted.’ But they also give you their telling points of what’s important to them.”

Paul Start, Thomas Built Buses

Get your customer feedback WHEN, WHERE, and HOW it suits them best.

We have completed over one million B2B Customer Feedback Surveys since 2005, providing valuable insights for enhancing customer experiences.

This milestone reflects our commitment to helping B2B companies across North America, uncovering surprising insights such as the unexpected decline in customer loyalty during economic expansion, empowering businesses to proactively address challenges.

Our comprehensive survey approach includes live telephone interviews, qualitative feedback, and digital channels, ensuring clients can capture feedback WHEN and WHERE it matters most.

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B2B Customer Feedback: Survey Modalities Email, Interview, Web/Test. Survey Types Following a Transaction, Customer Relationship, and Employee Engagement
B2B Customer Feedback:: Are Your CX Improvement Efforts Measurable?
B2B Customer Feedback: Do you have an effective CX team to grow your business?
B2B Customer Feedback: Fred Reichheld on CX


Client Conference 2024 | Build a Stronger CX Culture, March 5 – 7, 2024, Charlotte, NC, (early bird rate available)

Trusted by B2B Businesses