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Legal

Privacy Policy

The Daniel Group  ·  Last updated August 2026

The Daniel Group ("TDG," "we," "us," or "our") respects your privacy. This policy explains what information we collect when you visit thedanielgroup.com, contact us, or participate in a customer experience research program we administer on behalf of one of our clients.

Information We Collect

Information you provide directly

When you fill out a contact form, register for a webinar, request a consultation, or subscribe to our newsletter, we collect the name, email address, company, and any other details you submit. We use this information solely to respond to your request and, where you have opted in, to send you relevant content from The Daniel Group.

Survey and research data

The Daniel Group conducts customer and employee feedback surveys on behalf of B2B companies. If you receive a survey invitation from us, we collect the responses you provide. That data is shared with the client company that engaged us to conduct the research. We do not sell, rent, or trade survey responses to any third party unrelated to that research engagement.

Website analytics

We use Google Analytics 4 to understand how visitors use our website. This collects anonymized data including pages viewed, time on site, referral source, and general geographic region. Google Analytics does not collect your name or email address. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.

Cookies

Our website uses cookies primarily to support analytics. We do not use advertising or retargeting cookies. Most browsers allow you to refuse or delete cookies through their settings. Doing so will not prevent you from using the site, though some features may behave differently.

How We Use Your Information

  • To respond to inquiries and service requests
  • To deliver content, resources, or programs you have requested
  • To send our newsletter and educational content (only when you have opted in)
  • To understand how our website is being used so we can improve it
  • To fulfill our obligations under research contracts with our clients

What We Do Not Do

  • We do not sell your personal information to third parties.
  • We do not use third-party advertising or retargeting pixels on this website.
  • We do not share your contact information with outside marketing vendors without your consent.

Data Retention

We retain contact form submissions and newsletter subscriptions as long as we have an active relationship with you or as needed to fulfill the purpose for which the data was collected. Survey data is retained in accordance with the terms of our contract with the client that engaged us. You may request deletion of your information at any time by contacting us at the address below.

Third-Party Services

Our website may contain links to third-party websites, tools, or platforms (such as Calendly for scheduling or BambooHR for careers). We are not responsible for the privacy practices of those services. We encourage you to review their privacy policies before submitting personal information.

Children's Privacy

Our website and services are directed at business professionals. We do not knowingly collect personal information from anyone under the age of 13.

Your Rights

Depending on your location, you may have rights regarding your personal information, including the right to access, correct, or request deletion of data we hold about you. To exercise these rights, contact us at the address below. We will respond within 30 days.

Changes to This Policy

We may update this policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this page periodically.

Contact Us

If you have questions about this policy or want to make a request regarding your data, please contact:

The Daniel Group
6135 Park South Drive, Suite 510
Charlotte, NC 28210
info@thedanielgroup.com